Just a mom, trying to balance life, a career and the hive….
My name is Jami B. and I’m a work at home mom and interactive public relations and social media consultant. To the people that know me well (especially my poor husband) I am the “queen bee,” constantly trying to maintain a precarious balance between managing the demands of the hive to best take care of my family, while burning the midnight oil to work and build my consulting business. The balance part is something that I admit I sometimes don’t do well but I try hard to achieve…and I plan to share the good, the bad, the ugly and sometimes funny along the way.
I’m also the worker bee, always on the go and I work hard to stay ahead of the curve of the ever-changing digital landscape in order to help my clients engage with the social web and ultimately instigate “buzz.” I’m usually the person that gets brought on to help the PR team bridge the gap between traditional PR and the new practice of interactive public relations. I work to ensure that public relations strategy integrates with the larger marketing campaign and connects with the growing and influential social web. From my point of view, every thing is connected and our role as PR professionals is to cross-pollinate ideas, cultivate relationships and build buzz online and off. I don’t claim to be a social media expert, but I do understand how to connect traditional PR tactics such as pitching, content creation, event planning and extend their benefits on the web.
So here I am today, my goal is to learn a bit about the practice of blogging to help me with my own practice, while sharing some of the lessons I have learned in the trenches practicing interactive public relations as well. I hope to instigate some great conversations about public relations and the social web here, while also sharing a glimpse of my sometimes crazy, yet fully rewarding life managing the hive.
I hope you stick around and welcome any comments, feedback and invitations to connect. Please email me at firstname.lastname@example.org or connect with me on the web!
Queen Bee and PR Instigator